Hey, I'm Mera.
Welcome to my corner of the internet.
I am a digital marketer with a Master of Science in Digital Social Media from the University of Southern California. I've worked on diverse projects, including Performance Marketing, Marketing Analytics, SEO & SEM, and Website Development. I find inspiration in listening to people and sharing their experiences.
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I am lucky enough to have been involved in PACSUN, Casa Branca, IZEA, Indigenous Media, NeoReach, ByteDance, BlueFocus, Leo Burnett, and Dentsu, wearing different hats in each org.
My approach to digital marketing is rooted in data-driven and performance marketing, allowing the data to guide strategies and tell compelling stories. I'm skilled at solving complex problems through thoughtful research processes, integrating insights from every perspective to find shared solutions, from research to strategy to refining marketing initiatives.
What I've been up to.
I'm currently working as a Digital Marketing Coordinator at PACSUN, with a focus on Paid Search. Aside from work, I like climbing, hiking, camping, reading, watching movies, taking care of my cat, and exploring various types of film cameras.
Feel free to reach out to me below :)
a little bit more about me :)
Born and raised in Beijing, I have soft spots for film cameras, secondhand books, black coffee, and rainy-day movie marathons. Outside of work, you’ll usually find me bouldering with chalk on my hands, dancing at a shoegaze show, wandering up mountain trails, camping under the stars, getting lost in a good book, or cuddling with my cats.
Starting in high school, I began shooting on film as a way to capture moments that felt too quiet for words. I’ve been hooked ever since... The waiting, the imperfections, the way each roll feels like a small time capsule.
